About Chaakri

Chaakri is Sa-Ni-Sa’s first brand of several products. It was launched in 2005 to promote the sale of home-made delicacies. Chaakri signifies ‘seva’ and ‘service’ in Hindi language. Under the brand Chaakri, Sa-Ni-Sa aims to promote entrepreneurship for women who specialize in products that taste like home-made food.

Starting with a single type of Khakhra, Sa-Ni-Sa has today expanded the product range to include a wide variety of flavors and a few other food items that retail at high-end stores and supermarkets across the country.

All the products for Chaakri are made by trained rural women in Sudhagad district, Maharashtra. Sa-Ni-Sa adheres to stringent quality assurance processes at its manufacturing facility. Lab testing is done to ensure quality and the product range is compliant with the statutory food grade packaging norms and licensing requirements.

The products are nurtitious and healthy with minimal use of oil and ghee. The biggest testimonial for quality of Chaakri products is that India’s leading hospitals including “The Asian Heart Institute” and “Jupiter Multi-specialty Hospital” have included our products in their diet for patients.

Hand – rolled & Machine finish

100 % wheat – no maida

Jaggery instead of sugar

Premium quality oil

No essence, preservative or color – 100 % pure ingredients for each flavor

Intact freshness with vacuum packing

Lab approved 12 months shelf life

Healthy plant based protein, vitamins, minerals and high fiber

Low on calorie count, healthy snacking alternative

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Timeline

  • May 10, 2018
    Chaakri Launched in Canada
  • Feb 15, 2016
    Project Sakhi launched Exports to USA
  • Nov 20, 2014
    FSSAI Licence obtained
  • Jun 1, 2014
    Gruh Udyog inaugurated
  • May 11, 2007
    First vacuum packing machine
  • May 3, 2005
    Chaakri launched
Shruti Sheth Trustee of Chaakri talks to us about Chaakri and SaNiSa.

About Shruti

A post graduate from NMIMS University with a degree in Human Resource Management, she opted to channelize her skills and education to bring about a change in the lives of the less-privileged. Having worked as Assistant Vice President (AVP) with the Business Research arm of JP Morgan Chase, India for almost 9 years, she brought with her a wealth of management experience and professional expertise. “Empowering lives” is her aspiration; and she has made a humble beginning by working with the less-privileged women at Rajnagar, Parli.

Beginnings

At Chaakri we produce khakhras, engaging a lot of tribal women from Sudhagadh District( one of the remote areas in Maharashtra).When Sanisa started Chaakri there were 3 categories of jobs available for women:

  1. Illegal trades e.g. liquor shops
  2. Construction site worker
  3. Temporary jobs, with low wages that had no guarantee of income for the next day.

The days on which they did not have jobs, they would starve. Sanisa therefore created a platform that would give them sustainable livelihood as well as dignity of work.

Having Fun

Chaakri celebrates birthdays of these women every month. When Team Sanisa realized that most of these women did not even know when their birthday was, they decided to make each one feel special by celebrating these women. Every year the team engages in activities that increases camaraderie and gives them exposure to picnics, malls, and movies etc. This adds value to their life and inspires confidence in them.

Welfare

Sanisa has a number of staff welfare activities like, taking care of their hygiene and medical needs, providing them with opportunity where they can pursue education and also provide funding for their children’s education.

Growth

Sanisa’s workforce has grown from 3 women to 65 since  2007 we had only 2 to 3 women now we have grown to over 65 as of 2017. In the next phase around 2018 we plan to have around 300 women and expand those to nearby villages taking the count to a 1000 by 2020.

Vision

The vision is to reach out and empower the women in 50 to 60 villages in the vicinity of Parli village that will create an impact on the future generations resulting in sustainable generations.

Chaakri Store List

Sr.NoStore NameCityState
Sr.NoStore NameCityState
22Punjab Indian GroceryAlhambraCalifornia - Los Angeles County
50Ambala SweetsAnaheimCalifornia - Orange County
23Farm FreshArtesiaCalifornia - Los Angeles County
24New Farm FreshArtesiaCalifornia - Los Angeles County
25Pioneer Cash & CarryArtesiaCalifornia - Los Angeles County
26NEW Pioneer Cash & CarryArtesiaCalifornia - Los Angeles County
27Surati Cash & CarryArtesiaCalifornia - Los Angeles County
124Gandhi Bazar (All 5 Stores)AustinTexas
127India SupermarketBellevueWashington
120Apna Bazar Cash & CarryBensalemPennsylvania
75Ambica FoodsBloomingdaleIllinois
128Panchvati SupermarketBrampton, ONOntario - Canada
129OM India Food centerBrampton, ONOntario - Canada
130India BazarBrampton, ONOntario - Canada
131India Punjabi BazarBrampton, ONOntario - Canada
95Ambika FoodBridgetonMissouri
97Bhavani Cash & CarryBridgewaterNew Jersey
132Indian GrocersBurlington, ONOntario - Canada
28Sunshine Indian GroceriesCanoga ParkCalifornia - Los Angeles County
29India sweets and spicesCanoga ParkCalifornia - Los Angeles County
89Bombay Grocers MI, CantonCantonMichigan
1Cloves Indian Groceries & KitchenChandlerArizona
2Malabar Masala, Inc.ChandlerArizona
30Bombay MarketChatsworthCalifornia - Los Angeles County
98Subzi MandiCherry HillNew Jersey
78Kamdar PlazaChicagoIllinois
31Sadhna GroceriesChino HillsCalifornia - Los Angeles County
119Patel BrothersCincinnatiOhio
99Narmada Indian GroceriesCliftonNew Jersey
32Bombay BazaarCoronaCalifornia - Los Angeles County
33Masala HouseCoronaCalifornia - Los Angeles County
34India Sweets & SpicesCulver CityCalifornia - Los Angeles County
35Asia FoodsCulver CityCalifornia - Los Angeles County
62India Food & SpiceDanburyConnecticut
63Patel BrothersDanburyConnecticut
94Shree-G GrocersDaytonOhio
81Shreeji GrocersDes PlainsIllinois
36New India Sweets & SpicesDiamond BarCalifornia - Los Angeles County
37Sangam GroceriesDiamond BarCalifornia - Los Angeles County
67Bombay BazarDowners GroveIllinois
8VijethaDublinCalifornia - Bay Area
9New India BazaarDublinCalifornia - Bay Area
100Patidar Cash & CarryEast WindsorNew Jersey
112Patel BrothersEast WindsorNew Jersey
133Trupti enterprisesEast York, ONOntario - Canada
134Iqbal FoodsEast York, ONOntario - Canada
101Indian Grocery OutletEdisonNew Jersey
102India GrocersEdison, OaktreeNew Jersey
135Panchvati SupermarketEtobicoke, ONOntario - Canada
136OM India Food centerEtobicoke, ONOntario - Canada
121Himalayan Indian GroceryExtonPennsylvania
88Vani FoodsFarmington HillsMichigan
10India Cash & CarryFremontCalifornia - Bay Area
11India MarketFremontCalifornia - Bay Area
51International India BazaarFullertonCalifornia - Orange County
3Asiana SupermarketGlendaleArizona
68Desi BazarGlendale HeightsIllinois
69Masala Indo PakGlenviewIllinois
91Indian Bazzar, INGreen WoodIndiana
137Indian Spice HouseGulph, ONOntario - Canada
138Quality Indian Food and SpicesGulph, ONOntario - Canada
86Tony's Finer Foods-HPHanover ParkIllinois
38Super Desi MarketHawthorneCalifornia - Los Angeles County
114Apna BazarHicksvilleNew York
92Pooja GrocersHilltopMinneapolis
70Parivar GrocersHoffman EstatesIllinois
103Subzi Mandi Cash & CarryIselinNew Jersey
104Big BazarJersey CityNew Jersey
105D-Mart Super MarketJersey CityNew Jersey
139Onkar Food and SpicesKitchener, ONOntario - Canada
87Krishna Groceries Inc.LafayetteColorado
52Nina's Grocery & Fast FoodLake ForestCalifornia - Orange County
122Everest Indian Grocery StoreLancasterPennsylvania
96India MarketLas VegasNevada
57Jane's MarketLoma LindaCalifornia - San Bernardino County
58Dhaka Sweets SpicesLoma LindaCalifornia - San Bernardino County
39India Spices & GroceriesLos AngelesCalifornia - Los Angeles County
40Kavita GroceryLos AngelesCalifornia - Los Angeles County
41J H BazaarLos AngelesCalifornia - Los Angeles County
42Bombay MarketLos AngelesCalifornia - Los Angeles County
125Gandhi BazarLubockTexas
64Patel FoodsManchesterConnecticut
123Bombay BazzarMechanicsburgPennsylvania
4Lotus Indian MarketMesaArizona
12Milan Sweet CenterMilpitasCalifornia - Bay Area
13Namaste PlazaMilpitasCalifornia - Bay Area
14New India BazaarMilpitasCalifornia - Bay Area
140India TownMississauga, ONOntario - Canada
141Panchvati SupermarketMississauga, ONOntario - Canada
142Dundas Fruit & VegetableMississauga, ONOntario - Canada
143Royal India GrocersMississauga, ONOntario - Canada
126Gandhi BazarMissouri City - HoustonTexas
79Sabras Inidan GroceryMt ProspectIllinois
71Avkar GrocersNapervilleIllinois
76Cermak ProduceNapervilleIllinois
115Little IndiaNew YorkNew York
72Fresh FarmNilesIllinois
85Tony's Finer FoodsNilesIllinois
106Patidar Super MarketNorth BrunswickNew Jersey
43New Delhi SpicelandNorthridgeCalifornia - Los Angeles County
44India sweets and spicesNorthridgeCalifornia - Los Angeles County
45Bombay SpicelandNorthridgeCalifornia - Los Angeles County
111Apna Bazar Cash & CarryOak TreeNew Jersey
145East Indian SupermarketOakville, ONOntario - Canada
146White Gold SweetOakville, ONOntario - Canada
53India MartOrangeCalifornia - Orange County
77Hari OmPark RidgeIllinois
107Patel BrothersParlinNew Jersey
108Subzi MandiParsippanyNew Jersey
5Malani World MercatoPhoenixArizona
6Lotus MarketPhoenixArizona
7Turmeric Indian Cash and CarryPhoenixArizona
15Kamal SpicesPleasantonCalifornia - Bay Area
16New India BazaarPleasantonCalifornia - Bay Area
116Patel BrothersQueensNew York
46New India Sweets & SpicesRiversideCalifornia - Los Angeles County
109Subzi BazaarRochelle ParkNew Jersey
117Spice BazaarRochesterNew York
118Namaste GroceryRochesterNew York
59Akshar Cash N carrySan DiegoCalifornia - San Diego
60Miramar Cash & CarrySan DiegoCalifornia - San Diego
18Super IndiaSan JoseCalifornia - Bay Area
19Spice ValleySan JoseCalifornia - Bay Area
20India Groceries & SpicesSan MateoCalifornia - Bay Area
147India TownScarborough, ONOntario - Canada
148Panchvati SupermarketScarborough, ONOntario - Canada
149Mirch MasalaScarborough, ONOntario - Canada
150OM India Food centerScarborough, ONOntario - Canada
73Rajshree GrocerSchaumburgIllinois
90House of IndiaScherevilleIndiana
61India Video & SpicesSimi ValleyCalifornia - Ventura County
110Star Big BazaarSomersetNew Jersey
113Patidar Cash & CarrySouth PlainfieldNew Jersey
65India BazaarSouthingtonConnecticut
93Seema Entreprises PageSt. LouisMissouri
84Surabhi Indian SupermarketStream WoodIllinois
74SurabhiStreamwoodIllinois
80Shivam Indian GrocersStreamwoodIllinois
21India Cash & CarrySunnyvaleCalifornia - Bay Area
151OM India Food centerThornhill, ONOntario - Canada
47Garden Indian GroceryThousand OaksCalifornia - Los Angeles County
48India Sweets & GroceryTorranceCalifornia - Los Angeles County
54Laxmi Sweets & SpicesTustinCalifornia - Orange County
55India Spices & GroceriesTustinCalifornia - Orange County
56Ansar International MarketTustinCalifornia - Orange County
82SuchirWestmontIllinois
66OM Foods MarketWethersfieldConnecticut
83Sunrise Indian Super MarketWheelingIllinois

Testimonials

I used to be a burden to my family; today I am an asset. It was my dream to be independent and to “stand on my feet”. Thanks to Sa-Ni-Sa, I can live with self respect & dignity.

Pravina Jambulkar
Quality Audit

My dream was to study again! 

“I was encouraged to join evening school and pursue my education. I will clear Std XII this year…Chaakri has supported me in every way!”

Megha Jadhav
Supervisor

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Shruti Sheth, helping change lives of the less-privileged

Chaakri Women at work

All Smiles

Chaakri team

Team work